Google Chrome Browser Leads
Things I bear in mind when creating a winning strategy for Google Chrome is that, when you open a new tab, it shows you your top sites - using graphics from the site. I love this feature and Chrome also loves it because they promote it heavily. With unfettered access, this great feature on Chrome makes me feel exposed. I mean, anyone who uses my Chrome browser after me can see all the top sites I like to visit. In a nicely presented graphical display. I feel exposed people!
Do you really wanna share everything about your habits with everyone who uses your computer? I know I don't. You may use your browser for business and you need to maintain competitive advantage by keeping things to yourself. You may be an adult and you love checking out adult sites on the web. Do you really wanna share all of that? Hmmmm! You can always check out the browsing history on ALL browsers, but it's so much harder to do.
In Chrome, there's also a link - on each new tab - that takes you to your surfing history. So now, anyone who uses my computer not only has access to my top sites via new tabs, adult or not, they can also check out all the sites I've visited with easy click on links to take them there. That means, if I've saved my username and password on any site, like I've done with some sites I use regularly and the person using my computer clicks to those sites, can access those accounts. It's a risk and it'll stop me using Chrome as much as I should, keeping Explorer on top!
What should Google do about this? How does Chrome get to surpass Explorer?
The solution is ... create a special Chrome Development Team so you can focus on your surfers needs! You have one already? Fantastic. That's a start!
Market domination can only be gained via the hearts and minds of surfers, because truth be told, most browsers offer similar functionality.
One of my favourites is Safari. It has such a 'cool' feel! I like the way it shows the Description of websites right at the top of the browser window.
Chrome is missing one great feature - showing the details of a link when you hover over it. Explorer is the pioneer of this feature and it makes a difference to click through rates. I think Chrome should add it but do so in a pop-up box instead, i.e, when you hover over a link, a box should appear near the link showing the details of the link. The exact details that a surfer will find useful will be decided by the guys at Chrome but such a feature is beneficial to surfing.
Simply, Chrome should add the following functionality:
1. Prompt me to enter a password when I open Chrome. If I enter the correct password, then show me the history. Wrong password on No password, then show me a 'clean' version with no Top Sites and no browsing history!
That way, everyone's happy! I will use it more because of the indexing and my friends and colleagues can use my favourite browser without getting access to my secrets. Nice!
What features should be included? That's a whole other article but I have some great suggestions.
Regards
Lawrence Spencer-Coker
Market Domination Consultant
http://www.simplySUPREME.NET


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